Agenda

The PROSPER show has a three-track program running all-day March 13-14, 2018.
There is a day of pre-conference workshops on March 12, 2018, available at an extra cost.

*Session Topics and Speakers are subject to change.
Day 1
12 Mar 2018

WORKSHOP: Facebook Marketing For eCommerce Sellers

This workshop is intended for eCommerce sellers with beginner to intermediate experience using Facebook ads. There will pre-work leading up to the workshop especially geared toward beginners to make sure...
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Bryan Bowman

WORKSHOP: How to Build a Successful Video Strategy on Amazon

This extensive workshop will cover where and how you can use video on Amazon to: Build Your Brand Engage Your Followers Increase Your Sales How to Create Compelling, High-Converting Videos...
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Janelle Page

WORKSHOP: How to Use Crowdsourcing to Launch a Successful Private Label Brand

Rewards-based crowdfunding has been a powerful driver for brands for nearly a decade, but statistics show that only one one in three companies are successfully funded. Since new laws passed...
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Chad Rogers
Hope Horner

WORKSHOP: ClickFunnels For eCommerce Sellers

This workshop is intended for sellers looking to diversify and build a sales channel off of Amazon. We will discuss using ClickFunnels as a lead capture platform before sending traffic...
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Bryan Bowman

WORKSHOP: Using Youtube To Accelerate Your Private Label Brand

This extensive workshop will cover the following: The YouTube algorithm Key components to building an authority channel How to increase subscriptions, engagement, notifications and build your brand and band of...
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Janelle Page

WORKSHOP: Fortune 500 Supply Chain Management for Fortune 500,000 Companies and Amazon Private Label Sellers

You are a small fish is a big ocean. Every container, every air shipment, every palette is important. You are running a “just in time” supply chain with spreadsheets and...
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Kimberly Reuter*
Day 2
13 Mar 2018

BREAKFAST

A continental breakfast with lots of morning beverages to get your day started!

Kickoff 2018

Countdown: ready, set, action!
Athena Severi
Joseph Hansen
Joseph Hansen
James Thomson*

How To Keep Re-inventing Your Amazon Seller Business To Stay Competitive

In this panel discussion, we will hear from several very seasoned sellers on how they have continued to adapt to the ever-changing Amazon rules and competition, allowing them to remain...
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Sanjay Chandiram
Jason Reisdorfer
Xander Putris
Ray Berman
Jin Chon

LUNCH and FORMAL NETWORKING

We will serve a hot lunch, and offer organized networking opportunities (details to follow).

How US Brands Capitalize on China’s Online Shopper Behavior

The Genius of Jack Ma (Tmall/Taobao transparency, accountability, competition, community) China eCommerce ecosystem Value of e-real estate Mobile trends Entertainment shopping Demographics
James Eron

Visual Listing Optimization That Work in Outperforming the Competition

Visual Listing Optimizations that Work in Out-Performing the Competition As the Amazon marketplace has become increasingly competitive. It is more important that ever, that not only are you ranking page #1 for...
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Erick Rodriguez

How I Build And Sold My 3P Seller Business for $75MM

As CEO, Josh Neblett co-founded etailz, an online reseller heavily focused on the Amazon marketplace. In 2016, after growing the business to over $100 million in annual sales, Josh sold...
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Josh Neblett

How 6 Years at Amazon Trained Me For a Second Life as an Efficient, Profitable Amazon Seller

Learn how Amazon really works from someone who knows. James Kelly ran the North American Marketplace Merchant Integration teams for 5 years, personally launched some of the largest Marketplace Sellers,...
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James Kelly*

The Right Questions To Ask When Shopping for Software for Long-Term Profits

When businesses ask the right questions, they get slotted into the right solutions. Curating the best mix of applications for your business’ long-term success is a complex and daunting task...
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Robin Smith

Amazon Sponsored Products & AMS Best Practices: Analysis of 70 Million Keywords

Amazon Sponsored Products has quickly grown to be one of the most important areas for sellers on Amazon. Yet despite the sheer volume of sellers now advertising on Amazon, the...
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Franz Jordan

Seller Performance Panel

Just how hard is it to keep your account in good standings? Join us as we welcome 4 experts who will share their thoughts on what you need to do...
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Cynthia Stine
Ed Rosenberg
Chris McCabe*
Peter Kearns*
Day 3
14 Mar 2018

BREAKFAST

A continental breakfast with lots of morning beverages to get your day started!

Seller Hacks

Details to follow! It’s gonna be one heck of a session….
Joseph Hansen
Joseph Hansen
James Thomson*

Why You Should Consider Selling in Japan

Topics to address: Market opportunity in Japan, ecommerce statistics, demographics in Japan, and important psychographic segmentation of the Japanese online consumer Ecommerce trends and examples of popular American brands or...
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Richard Gilbert
Kenji Hayashibe*

Asset Building through Product Design: the Ultimate Goal for the Private Label Seller

Asset Building Success By Design: Product Launching Your Way From Private Label To Big Brand In the consumer retail market where 7 out of 10 consumer product launches fail and...
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Tracy Leigh Hazzard

Expanding Beyond Amazon: Google Shopping Campaign Build-Out & Optimization to Attract Profitable Customers to Your Site

A strong presence on Google Shopping expands your ecommerce reach by 25%.  The growth opportunity is even greater when you consider the additional order value, profitability, and loyalty from directing...
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Denis Coombes

Advanced Tax Strategies for High Income Earners

You’re planning for a future event.  Whether it’s a sell, an acquisition, a new start-up, or true retirement, crafting a tax strategy with desired outcomes in mind at the onset,...
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Bob Kemble
Jennifer Deroin

Cold Start – Launching a Product with an Audience

– Why this works and is 100% TOS compliant – How to build an audience that wants to purchase – Delivering Content that drives action – Keys to optimization –...
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Jeff Cohen

Expanding from 3P to 1P

How to begin Vendor Express (self-service route) Demonstrated success (sales, reviews, etc) Vendor Manager role Keys to being successful Negotiating terms (what to expect) Margin structure (selling at wholesale is...
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Larry Pluimer*

LUNCH and FORMAL NETWORKING

We will serve a hot lunch, and offer organized networking opportunities (details to follow).

Intelligent Automation for the Amazon Seller

Is your overhead swallowing your profit? Scaling your Amazon business isn’t only about selling more. Optimizing operations, identifying the right next action, freeing up bandwidth to work on the right...
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Karen Ellenberger

Voice search: Why should you get ready now?

It’s not just a trend and getting in on the ground floor will get you ahead of everyone else.  As voice search rises in popularity, the relationship between hands-free searching...
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Trish Carey

What You Need to Know about Product Compliance and Liability to Protect Your Business

61% of sellers in a recent survey stated they are afraid of getting suspended – but what are the liability issues that Amazon is trying to correct through their performance...
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Lori Jurans
Rachel Greer*

Global ecommerce marketplaces exist and are not called Amazon.. are you looking at the opportunity or not?

How should attend: Marketplace sellers that have sales above $5 million per year.  Sellers that feel that they have reached peak market penetration on Amazon. Sellers that sell on all...
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Hendrik Laubscher

The Amazon Way, Metrics behind building a Million Dollar Amazon Business

So you have had success on Amazon, but aren’t exactly sure why? Or maybe sales have dipped and you are struggling to pinpoint what has gone wrong. Welcome to business...
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Brad Moss*

How Private Label Sellers Protect Their IP rights Where Their Factories Are Located

How private label sellers can protect the IP rights where their factories are located. #1 Threat to Private Label Sellers: Your Own Factories. CJ Rosenbaum, Esq., Rosenbaum Famularo, P.C., the...
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CJ Rosenbaum

Stump the (Ex-Amazon) Expert

Just how much do those ex-Amazonians really know? In this PROSPER favorite, we bring together a team of former Amazonians together to answer the most challenging issues facing PROSPER attendees...
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Larry Pluimer*
Brad Moss*
James Kelly*
Rachel Greer*
Joseph Hansen
Joseph Hansen

Wrap-up 2018

Recap of the past 2 days of activity, and what’s next for PROSPER.
Joseph Hansen
Joseph Hansen
James Thomson*